IDEAS & INSIGHTS
Ideas and working notes
This is a selective record of ideas worth making public — not a content calendar. I use it for questions that can improve how projects are designed, how evidence is interpreted and how emerging changes in AI, markets and international communities affect real decisions.
The Turing Test in Reverse: Does This Content Have a Soul?
We taught machines to write like us. Now the question may be whether we still have anything to say.
The Value of Italianness: How Far?
From a mojito in Havana to Made in Italy in the age of artificial intelligence.
AI Knows Who You Are. Or So It Thinks.
From a digital identity experiment to an unexpected connection with blockchain.
Current themes
AI-mediated discovery
How assistants change the path from need to answer, verification and action — and what that means for websites.
Trustworthy claims
How evidence, provenance and explicit limits can improve the way identity, origin and territory are communicated.
Diaspora economy
How community ties can connect to economic, professional and territorial relationships without reducing diaspora to a marketing segment.
Project design
How to turn weak signals and complex opportunities into pilots that can generate observable learning.
Editorial rule
I will publish when there is a real question, evidence or learning worth preserving. Future insights may not all be translated into four languages; translation will follow actual relevance to each audience.